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Article Title
Mapping the Landscape of Research on Consumer Altruism: A Bibliometric Analysis of Trends and Future Research Directions
Authored by
Mahima Rai
School of Management IIS (deemed to be University), Jaipur, India.
Shilpi Saxena
School of Commerce, IIS (deemed to be University), Jaipur, India.
Princy Thomas
School of Commerce, IIS (deemed to be University), Jaipur, India.