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Article Title
Leveraging Big Data Analytics to Assess the Influence of Online Consumer Sentiment on Chery Omoda 5 Sales in Malaysia
Authored by
Ouyang Mutian
Department of Computing, UOW Malaysia KDU Penang University College, Malaysia.
Guo Maobo
School of Business, University of Wollongong Malaysia, Malaysia.
Li Biqing
School of Business, University of Wollongong Malaysia, Malaysia.
Chen Baiyi
School of Business, Universiti Kebangsaan Malaysia, Malaysia.
Yang Hanlin
Department of Business, UOW Malaysia, Selangor, Malaysia.