Discussion on: Investigating the Impact of AI-Driven Predictive Analytics on Hyper-Personalized Marketing in Niche Retail Markets

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Article Title

Investigating the Impact of AI-Driven Predictive Analytics on Hyper-Personalized Marketing in Niche Retail Markets

Authored by

Sonu Pradheen Kotapati
University of Cincinnati, Cincinnati, Ohio, United States.

Kotapati Brahmini
R. V.R. & J.C.College of Engineering, Chowdavaram, Guntur, India.

DOI or Article Link

https://doi.org/10.9734/ajrcos/2025/v18i6687

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