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Article Title
Data Engineering and Privacy Challenges in Loyalty Card Programs: Insights from Retail, Banking, and Hospitality
Authored by
Ushang Desmond Amama
Department of Information Systems Management, Prague University of Business and Economics, Czech Republic.
Faizolla Talgatuly
Department of Information Systems Management, Prague University of Business and Economics, Czech Republic.
Ayinoluwa F. Kolawole
Department of Business Analytics, University of Louisville, Kentucky, United States.
Onakoya Oluwatobi
Department of Computer Science, University of Louisville, Kentucky, United States.