Discussion on: An Analysis of the Impact of Experiential Marketing in the Tourism Industry: A Bibliometric Literature Review

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Article Title

An Analysis of the Impact of Experiential Marketing in the Tourism Industry: A Bibliometric Literature Review

Authored by

Khayrul Alam
Department of Business Administration, University of Brahmanbaria, Brahmanbaria-3400, Bangladesh.

DOI or Article Link

https://doi.org/10.9734/jemt/2024/v30i81235

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