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Article Title
Branding Strategies for Coffee Products Based on Local Terroir: A Case Study of Argotirto Coffee
Authored by
Novi Puji Lestari
Universitas Negeri Malang, Malang, East Java, Indonesia.
Agus Hermawan
Universitas Negeri Malang, Malang, East Java, Indonesia.
Wening Patmi Rahayu
Universitas Negeri Malang, Malang, East Java, Indonesia.