Discussion on: The Mediating Role of Customer Satisfaction in the Relationship between Brand Awareness, eWOM and Repurchase Intention

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Article Title

The Mediating Role of Customer Satisfaction in the Relationship between Brand Awareness, eWOM and Repurchase Intention

Authored by

Muhammad Ilham Wardhana Haeruddin
Faculty of Economics and Business, Universitas Negeri Makassar, Indonesia.

DOI or Article Link

https://doi.org/10.9734/ajess/2025/v51i62055

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