Discussion on: Impact of Environmental Concern on Green Purchase Intention: A Mediation Model Using Green Trust

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Article Title

Impact of Environmental Concern on Green Purchase Intention: A Mediation Model Using Green Trust

Authored by

Naazira Lateef Khan
Department of Management Studies, University of Kashmir, Srinagar, Jammu and Kashmir, India.

Ishtiaq Hussain Qureshi
Department of Management Studies, University of Kashmir, Srinagar, Jammu and Kashmir, India.

DOI or Article Link

https://doi.org/10.9734/ajeba/2025/v25i31729

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